You’re likely familiar with the concept of Search Engine Optimization (SEO), but what about mobile SEO? Is it really necessary, and how does it differ from standard SEO practices?
These days, just about everyone you know has a cell phone. According to TechCrunch, the average U.S. consumer now spends about five hours a day on their mobile devices. And most of these people aren’t spending all of this time texting, making phone calls, or taking selfies—they’re spending a bulk of that time on the Internet. With so many people performing Internet searches on their mobile devices, it’s important that your website follows best mobile SEO practices.
In March 2018, Google announced their plans to roll out mobile-first indexing. This means that instead of using the desktop’s version of a website when it comes to mobile rankings, they will instead be using the website’s mobile version for indexing and ranking.
In other words, even if your website ranks well on desktop, it won’t rank as well in mobile search if the mobile version is lacking in some departments.
For best search engine results, websites should be created with mobile-friendly practices in mind. This means ensuring your website is responsive, you’ve kept voice search in mind when doing keyword research (more and more mobile users are beginning to prefer voice search), make sure your page speed is the fastest it can possibly be, develop content strategies with the mobile audience in mind, and so on. There is a lot to consider when it comes to ensuring a website is mobile-friendly, and this is one of the many ways a marketing agency can help.
Whether you’re interested in having a website created from scratch, or you have one already and you’re looking to improve rankings, let 1Brand Creative Group improve your mobile SEO strategy. Contact us today to receive a quote for your project.
Why Mobile SEO is So Important You’re likely familiar with the concept of Search Engine Optimization (SEO), but what about mobile SEO? Is it really necessary, and how does it differ from standard SEO practices? More Users Are On Their Phones These days, just about everyone you know has a cell phone. According to TechCrunch, […]
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